Generated by All in One SEO v4.9.10, this is an llms.txt file, used by LLMs to index the site. # Future Advocacy ## Sitemaps - [XML Sitemap](https://futureadvocacy.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Blog](https://futureadvocacy.com/blog/) - [Tips for working with the newly elected European Parliament](https://futureadvocacy.com/tips-for-working-with-the-newly-elected-european-parliament/) - By Claire Fourçans On 9 June 2024, a new European Parliament was elected by citizens around the EU. The anticipated spectacular rise of the far-right did not materialise whilst the centre-right party did strengthen. As a result, the political balance in the European Parliament remains more or less the same: a coalition of the centre-right - [Future Advocacy’s Campaign Favourites…](https://futureadvocacy.com/future-advocacys-campaign-favourites/) - By Kristiana Papi and Chloé Salmon The new year presents new challenges and opportunities for organisations operating in the social impact space. In a world where progressive policies and politics feel increasingly under threat, impactful and strategic advocacy on the issues that matter is more valuable than ever. From grassroots movements to global initiatives, the - [It was 20 years ago today… Bob got the bands to play (again)](https://futureadvocacy.com/it-was-20-years-ago-today-bob-got-the-bands-to-play-again/) - "Live 8 Moscow," Red Square, July 2, 2005 20 years ago today was a heady day for me and the tiny crack team of campaigners I worked with back then. A day of TV interviews; being bumped from the BBC by Snoop Dog; helping to put Pink Floyd back together; giggling with Brad Pitt. The - [Join our training: Using AI for full spectrum advocacy and campaigns [Brussels]](https://futureadvocacy.com/join-our-training-using-ai-for-full-spectrum-advocacy-and-campaigns-brussels/) - Want to learn how to use AI to accelerate your advocacy and campaigning? Join our training: Using AI for full spectrum advocacy and campaigns [Brussels]: Sign up here Fri, 16 May 2025, 09:30 - 16:30 CET, Bel étage room, Full Circle Brussels, Chau. de Vleurgat 89, 1050 Ixelles This training session is designed to equip - [Brussels Campaign Exchange: Uniting for Social Justice Under New EU Leadership](https://futureadvocacy.com/brussels-campaign-exchange-uniting-for-social-justice-under-new-eu-leadership/) - Future Advocacy recently hosted the Brussels Campaign Exchange, a high-level meeting of civil society leaders to discuss how to navigate the current complex landscape. The key takeaway? Collaboration is essential. In a time of global turmoil and growing uncertainty within the European Union, navigating an increasingly complex political landscape while ushering in new EU leadership - [Dr Kumi Naidoo Keynote: Reflections from a Lifetime of Activism](https://futureadvocacy.com/dr-kumi-naidoo-key-note-reflections-from-a-lifetime-of-activism/) - By Iona Cable At Future Advocacy, we believe firmly in admitting when things don’t go right, and learning from our experiences and the experiences of others. It was a powerful moment when, as part of an advocacy training we’re running for WaterAid, we had a keynote speech from Dr Kumi Naidoo. He talked honestly and - [A new government: A modern approach to global poverty and climate](https://futureadvocacy.com/a-new-government-a-modern-approach-to-global-poverty-and-climate/) - Just over a week into the new government and a stone's throw from Big Ben, Future Advocacy co-hosted a key event in the international development calendar: “A New Government: A Modern Approach to Global Poverty and Climate”, alongside our partners, The Global Partnership for Sustainable Development Data and ODI. The event featured the first public - [Too many men are dying too young. What can we do about it?](https://futureadvocacy.com/too-many-men-are-dying-too-young-what-can-we-do-about-it/) - By Iona Cable Two in five men in the UK will die before they celebrate their 75th birthday. That’s over 133,000 men who die too young each year, and often from causes which are entirely avoidable. We partnered with leading men’s health charity Movember to produce ‘The Real Face of Men’s Health report’, which launched - [Brussels: Campaign Exchange](https://futureadvocacy.com/brussels-campaign-exchange/) - By Cooper Price What do campaigns about school streets, gendered violence, international development, and packaging waste have in common? In the minds of many, the answer is very little. Progressive movements for social change are often thought to be much more collaborative and united than they really are. In this field, silos form easily—as a - [AI video: will Sora be a gamechanger for campaigners?](https://futureadvocacy.com/ai-video-will-sora-be-a-gamechanger-for-campaigners/) - By Olly Buston Whether it’s big budget hero films, or rough and ready clips for socials, video has long been a mainstay of social justice campaigns. And campaigners have been using AI to generate impactful video content for several years now. But Sora looks like it could be a game changer. Way back in 2019 - [Will Artificial Intelligence steal the jobs of campaigners and lobbyists?](https://futureadvocacy.com/will-artificial-intelligence-steal-the-jobs-of-campaigners-and-lobbyists/) - By Olly Buston Perhaps the greatest accolade Future Advocacy has ever received in our 7 year history was when team member Matt Fenech was awarded ‘Geek of the Week’ by ITV’s ‘Peston’ show for our work predicting how AI-fuelled automation would hit jobs across the UK, At the time we didn’t give much thought to - [Triple recognition at PR Week Awards: When advocacy meets impact](https://futureadvocacy.com/future-advocacy-and-movember-achieve-triple-recognition-at-pr-week-awards-when-advocacy-meets-impact/) - The ‘Real Face of Men’s Health’ campaign that Future Advocacy developed with Movember was shortlisted as a finalist in three prestigious PR Week award categories. This recognition across multiple categories demonstrates the campaign's impact and the power of an integrated approach to advocacy. - [4 top tips for powerful advocacy in Brussels](https://futureadvocacy.com/4-top-tips-for-powerful-advocacy-in-brussels/) - By Claire Fourçans Would you like to influence the EU institutions for positive social change but don’t know where to start? Advocacy and campaigns at the EU level have their own specificities so we have a few tips for you to get started. We will try to help you understand how the EU works, who - [Maple-leafing a Mark: What the World Can Learn From Canada’s Unique Approach to Campaigning](https://futureadvocacy.com/maple-leafing-a-mark-what-the-world-can-learn-from-canadas-unique-approach-to-campaigning-2/) - By Kiran Basra, Associate Consultant at Future Advocacy Canada is making headlines, but can a country known for its polite and apologetic charm offer lessons in bold, powerful advocacy? The answer is yes, and compellingly so. Canada has developed a distinct model of campaigning: one that centres lived expertise, leads with empathy, prioritises accessibility, and - [The Campaigns That Made Businesses Change](https://futureadvocacy.com/the-campaigns-that-made-businesses-change/) - A look at some of the most creative and impactful approaches to corporate accountability – and what makes them work. There is a growing body of evidence showing that the most effective way to change corporate behaviour is no longer through regulation alone. Companies now respond faster to market pressures, such as reputational risk, investor - [Elections in Hungary: the end of an era or just a reset?](https://futureadvocacy.com/elections-in-hungary-the-end-of-an-era-or-just-a-reset/) - Blog by Elisa Cardillo, Strategic Communications Consultant in Future Advocacy's EU office After 16 years in power in Hungary, on 12 April, Viktor Orbán and his party Fidesz lost the election. Tisza, the party led by Peter Magyar, registered a historic win gaining over two thirds of seats in the Parliament. While Fidesz’ defeat was - [Campaign & Comms Exchange: Summer 2026](https://futureadvocacy.com/campaign-comms-exchange-summer-2026/) - On Thursday, June 18th, Future Advocacy brought together comms professionals for an evening of knowledge-sharing and networking at our Brussels Campaign & Comms Exchange. Our summer event discusses how campaigners should be responding to disinformation, navigating today's evolving media landscape, and building more resilient campaigns to cut through the noise. The programme featured expert contributions - [Machine Manifesto 2019](https://futureadvocacy.com/machine-manifesto-2019/) - By Anna Pick. As the UK General Election (#GE2019) approaches, what should politicians be doing to maximise the opportunities and minimise the risks of advances in AI and digital technologies? Future Advocacy's 2019 'Machine Manifesto' outlines 5 policy areas we think the next government should focus on: 1 - Set out an action plan to ## Pages - [Home](https://futureadvocacy.com/) - High impact research, advocacy, communications and campaigns for organisations creating positive change - [Who We Are](https://futureadvocacy.com/who-we-are/) - [Careers](https://futureadvocacy.com/careers/) - Want to join our team? 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Aenean ## MiniMasterclass - [How to run a great social media channel?](https://futureadvocacy.com/minimasterclass/how-to-run-a-great-social-media-channel/) - [How to use deep narratives to drive powerful social change?](https://futureadvocacy.com/minimasterclass/how-to-use-narrative-to-drive-powerful-social-change-with-ruth-taylor/) - [How to influence the US Congress?](https://futureadvocacy.com/minimasterclass/how-to-influence-the-us-congress/) - [How to use monitoring and evaluation to drive change in advocacy and campaigns?](https://futureadvocacy.com/minimasterclass/how-to-use-monitoring-and-evaluation-to-drive-change-in-advocacy-and-campaigns-with-sarah-rose/) - [How to leverage powerful narrative to influence change locally and globally?](https://futureadvocacy.com/minimasterclass/how-to-leverage-powerful-narrative-to-influence-change-locally-and-globally/) - [How to reframe your issue to win hearts and minds?](https://futureadvocacy.com/minimasterclass/how-to-reframe-your-issue-to-win-hearts-and-minds/) - [How should we campaign in a polarised world?](https://futureadvocacy.com/minimasterclass/how-should-we-campaign-in-a-polarised-world/) - Ali Goldsworthy is the founder and CEO of the Depolarisation Project, where she is leveraging 20 years of experience as a campaigner, philanthropist and entrepreneur to depolarise politics. She is also the author of ‘Poles Apart’, which is about why people turn against each other and how to bring them together again. Ali speaks to our CEO Olly Buston about how she thinks we should be campaigning in a polarised world. - [How to do powerful advocacy at the EU level?](https://futureadvocacy.com/minimasterclass/how-can-you-do-powerful-advocacy-in-brussels/) - [What makes a brilliant advocacy strategy?](https://futureadvocacy.com/minimasterclass/what-makes-a-brilliant-advocacy-strategy-2/) - [How to harness new power to make the world a better place?](https://futureadvocacy.com/minimasterclass/how-to-harness-new-power-to-make-the-world-a-better-place/) - [How to be a powerful youth campaigner?](https://futureadvocacy.com/minimasterclass/how-to-be-a-powerful-youth-campaigner/) - [How to build a powerful coalition?](https://futureadvocacy.com/minimasterclass/how-to-build-a-powerful-coalition/) - [How to use media to drive change?](https://futureadvocacy.com/minimasterclass/how-to-use-media-to-drive-change/) - [What makes a brilliant grassroots campaign?](https://futureadvocacy.com/minimasterclass/what-makes-a-brilliant-grassroots-campaign/) - [What makes a brilliant digital campaign?](https://futureadvocacy.com/minimasterclass/what-makes-a-brilliant-digital-campaign/) - [How to have a brilliant lobbying meeting?](https://futureadvocacy.com/minimasterclass/how-to-have-a-brilliant-lobbying-meeting-2/) ## Client - [The Gates Foundation](https://futureadvocacy.com/client-work/the-gates-foundation/) - [MOVEMBER](https://futureadvocacy.com/client-work/movember/) - [Wateraid](https://futureadvocacy.com/client-work/wateraid/) - [Global Partnership for Sustainable Development Data](https://futureadvocacy.com/client-work/global-partnership-for-sustainable-development-data/) - [Jamie Oliver Group](https://futureadvocacy.com/client-work/jamie-oliver-group/) - [Scottish Library & Information Council](https://futureadvocacy.com/client-work/scottish-library-information-council/) - [Islamic Relief](https://futureadvocacy.com/client-work/islamic-relief/) - [Terre des Hommes Netherlands](https://futureadvocacy.com/client-work/terre-des-hommes/) - [Centre for Democracy and Technology](https://futureadvocacy.com/client-work/centre-for-democracy-and-technology/) - [BiteBack](https://futureadvocacy.com/client-work/biteback/) - [ECPAT International](https://futureadvocacy.com/client-work/ecpat-international/) - [Future Advocacy Lab](https://futureadvocacy.com/client-work/future-advocacy-lab/) - [Brave Movement](https://futureadvocacy.com/client-work/brave-movement/) - [NHS](https://futureadvocacy.com/client-work/nhs/) - [Wellcome Trust](https://futureadvocacy.com/client-work/wellcome-trust/) - [Elton John Aids Foundation](https://futureadvocacy.com/client-work/elton-john-aids-foundation/) - [GAFSP](https://futureadvocacy.com/client-work/gafsp/) - [The NewNow](https://futureadvocacy.com/client-work/the-newnow/) - [The Web Foundation](https://futureadvocacy.com/client-work/the-web-foundation/) - [Pathways for Prosperity Commission](https://futureadvocacy.com/client-work/pathways-for-prosperity-commission/) - [Open Data Institute](https://futureadvocacy.com/client-work/open-data-institute/) - [Theirworld](https://futureadvocacy.com/client-work/theirworld/) - [UK CHIEF MEDICAL OFFICER](https://futureadvocacy.com/client-work/uk-chief-medical-officer/) ## Case Studies - [Heat map: The state of men's health](https://futureadvocacy.com/case-studies/heat-map-the-state-of-mens-health/) - [Join our training: Using AI for full spectrum advocacy and campaigns [Brussels]](https://futureadvocacy.com/case-studies/join-our-training-using-ai-for-full-spectrum-advocacy-and-campaigns-brussels/) - [Scottish Library & Information Council](https://futureadvocacy.com/case-studies/scottish-library-information-council/) - [Accelerating Advocacy Programme](https://futureadvocacy.com/case-studies/accelerating-advocacy-programme/) - [Nationwide coverage on the state of men’s health](https://futureadvocacy.com/case-studies/nationwide-coverage-on-the-state-of-mens-health/) - [High impact research, policy development and media on AI & healthcare](https://futureadvocacy.com/case-studies/high-impact-research-policy-development-and-media-on-ai-healthcare/) - [Influencing media with powerful data stories](https://futureadvocacy.com/case-studies/influencing-media-with-powerful-data-stories/) - [Creating a video to showcase the Power of Data](https://futureadvocacy.com/case-studies/creating-a-video-to-showcase-the-power-of-data/) - [Children’s experience of the food system](https://futureadvocacy.com/case-studies/childrens-experience-of-the-food-system/) - [Designing global advocacy strategy](https://futureadvocacy.com/case-studies/designing-global-advocacy-strategy/) - [Developing and supporting impactful global advocacy strategy](https://futureadvocacy.com/case-studies/developing-and-supporting-impactful-global-advocacy-strategy/) - [Ending Childhood Sexual Violence: G7 Scorecard](https://futureadvocacy.com/case-studies/ending-childhood-sexual-violence-g7-scorecard/) - [Making a splash with data visualisation and smart positioning](https://futureadvocacy.com/case-studies/making-a-splash-with-data-visualisation-and-smart-positioning/) - [Ethical, Social and Political Issues with AI in Healthcare](https://futureadvocacy.com/case-studies/ethical-social-and-political-issues-with-ai-in-healthcare/) - [Mobilising adult survivors of childhood sexual violence](https://futureadvocacy.com/case-studies/mobilising-survivors/) - [Supporting amazing young people to drive change](https://futureadvocacy.com/case-studies/supporting-amazing-young-people-to-drive-change/) - [Deepfakes](https://futureadvocacy.com/case-studies/deepfakes/) - [Developing messaging on critical issues](https://futureadvocacy.com/case-studies/developing-messaging-on-critical-issues/) - [High level global advocacy](https://futureadvocacy.com/case-studies/high-level-global-advocacy/) - [Engaging the UK Government to fix the food system and boost child health](https://futureadvocacy.com/case-studies/engaging-the-uk-government-to-fix-the-food-system-and-boost-child-health/) ## Publications - [Explainability in Data-Driven Health and Care Technology](https://futureadvocacy.com/publications/explainability-in-data-driven-health-and-care-technology/) - [Ending Childhood Sexual Violence: G7 Scorecard](https://futureadvocacy.com/publications/ending-childhood-sexual-violence-g7-scorecard/) - [Chief Medical Officer’s Annual Report](https://futureadvocacy.com/publications/chief-medical-officers-annual-report-chapter-13/) - [Feed Britain Better](https://futureadvocacy.com/publications/feed-britain-better/) - [An Intelligent Future?](https://futureadvocacy.com/publications/an-intelligent-future/) - [Technology Forward Scan: Future applications for digital technology in low and middle income countries](https://futureadvocacy.com/publications/technology-forward-scan-future-applications-for-digital-technology-in-low-and-middle-income-countries/) - [Policy Briefing: Unlocking Data for a Better, Greener, Safer Future](https://futureadvocacy.com/publications/2686-2/) - [Artificial Intelligence - The Road Ahead In Low- And Middle-Income Countries](https://futureadvocacy.com/publications/artificial-intelligence-the-road-ahead-in-low-and-middle-income-countries/) - [The Impact of AI in UK Constituencies](https://futureadvocacy.com/publications/the-impact-of-ai-in-uk-constituencies/) - [Ethical, Social, and Political Challenges of Artificial Intelligence in Health](https://futureadvocacy.com/publications/ethical-social-and-political-challenges-of-artificial-intelligence-in-health/) - [Digital Health in Low- and Lower-Middle Income Countries](https://futureadvocacy.com/publications/digital-health-in-low-and-lower-middle-income-countries/) - [Automation and Britain's New Political Landscape](https://futureadvocacy.com/publications/automation-and-britains-new-political-landscape/) ## Events - [Brussels: Campaign Exchange](https://futureadvocacy.com/events/brussels-campaign-exchange/) - [A new government: A modern approach to global poverty and climate](https://futureadvocacy.com/events/a-new-government-a-modern-approach-to-global-poverty-and-climate/) - [An Intelligent Future?](https://futureadvocacy.com/events/an-intelligent-future/) - [Artificial Intelligence in low- and middle-income countries](https://futureadvocacy.com/events/artificial-intelligence-in-low-and-middle-income-countries/) - [Stars of AI: Max Tegmark. Being Human in the Age of Artificial Intelligence](https://futureadvocacy.com/events/stars-of-ai-max-tegmark-being-human-in-the-age-of-artificial-intelligence/) ## Categories - [Uncategorized](https://futureadvocacy.com/category/uncategorized/) ## Tags - [NHS](https://futureadvocacy.com/tag/nhs/) - [artificial intelligence](https://futureadvocacy.com/tag/artificial-intelligence/) - [Digital health](https://futureadvocacy.com/tag/digital-health/) - [automation](https://futureadvocacy.com/tag/automation/) - [future of work](https://futureadvocacy.com/tag/future-of-work/) - [general election](https://futureadvocacy.com/tag/general-election/) - [machines](https://futureadvocacy.com/tag/machines/)